Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.

About The Team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company’s growth and success.

What You’ll Do

As a SEO Content Manager at Airwallex, you’ll be responsible for creating and editing high-quality content that builds brand authority, drives awareness and education around our products, and ultimately boosts organic traffic and conversions in EMEA. Your primary focus will be leading content production to fuel SEO growth – ensuring everything you produce is optimised for search, aligned with our brand voice, and genuinely engaging for our audiences.

You’ll collaborate closely with the SEO team and cross-functional stakeholders to identify topics, trends, and opportunities that support our business goals. This role requires strong project management and writing skills, a solid understanding of SEO best practices, and the ability to work both independently and collaboratively.

You will also collaborate closely with the regional EMEA marketing team, including content, design, growth and campaigns team members. This role will be part of the Global Marketing team, reporting to the Global Content Director, and will be based in London, UK.

We’re looking for someone who can think strategically and creatively—balancing SEO performance with broader brand storytelling. If you’re a proactive, detail-oriented content marketer with a passion for impactful writing, this could be the perfect opportunity for you.

What You Bring…

Develop and execute SEO-driven content strategies that align with business goals and resonate with target audiences across blog posts, landing pages, and other web assets
Create and edit high-quality, engaging, and relevant content that balances SEO optimisation with a reader-first approach
Collaborate with cross-functional teams—including design, product marketing, and regional marketers—to ensure content consistency and impact
Manage the editorial calendar and oversee content production timelines
Manage a network of freelancers and/or agencies to ensure content quality accurately reflects Airwallex’s value propositions
Fact-check all content and ensure accuracy, correct grammar, and alignment with editorial standards
Support the publishing and formatting of content within our Content Management System (CMS)
Leverage AI tools effectively to enhance content creation and efficiency
Establish and optimise workflows for content planning, development, and approval
Identify content gaps and propose ideas to improve quality, engagement, and on-page experience (including UI/UX considerations)
Partner closely with the SEO team to grow traffic in line with quarterly goals
Ensure all content aligns with the Airwallex brand voice, tone, and editorial style
Track and report on content performance to measure impact and guide future strategy
Oversee and manage the translation and publishing of growth content for French and Dutch markets

Skills & Qualifications

Minimum of 5 years’ experience in SEO content management, with a strong track record of driving organic growth
Exceptional writing, editing, and grammar skills, with a keen eye for detail
Experience in B2B content marketing, preferably within the finance or fintech sector
Proven project management experience within content marketing, including the ability to coordinate with multiple global stakeholders
Hands-on experience using content management systems (CMS) to publish and manage digital content
Solid understanding of website traffic and engagement metrics, with working knowledge of tools like Google Analytics
Expertise in SEO content best practices, including Google’s E-E-A-T guidelines
Adaptable and growth-minded, with a bias for action and comfort operating in a fast-paced, high-growth startup environment
Ability to navigate ambiguity, take initiative, and drive projects forward independently
Bachelor’s degree

Airwallex

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SEO Content Manager, EMEA